Longbow was founded in 2016 by three successful professionals: Christopher James OBE DL, RA Scott Lidbetter and Kedge Martin who wanted to create a values led training and coaching business to support individuals in transition. Building on their extensive experience from the Armed Services, Foreign Office, voluntary sector and business backgrounds, the team includes leading executive coaches, neuroscientists and education professionals who focus on emotional intelligence and thinking skills using cutting edge methodology drawn from the latest advances in neuro and behavioural science, grounded in practical experience from the military, education and commercial sectors.
Our Advisory Board of world class leaders, creative entrepreneurs and key thinkers provide an additional resource that supports our clients’ development and informs all we do.
Field Marshall Lord Guthrie GCB LVO OBE DL
Lord Guthrie was Chief of the General Staff, head of the British Army, between 1994 and 1997 and Chief of Defence Staff between 1997 and 2001. During his military career he served with the Welsh Guards and Special Air Services (SAS). Lord Guthrie was appointed ADC to HM the Queen in 1993; Colonel Commandant of the Intelligence Corp; Colonel of the Life Guards; Gold Stick-in-waiting to HM the Queen in 1999 and Commandant of the SAS in 2000. He was closely involved in military operations in the Middle East, South Pacific and Northern Ireland and advisor to the British Government during the wars in Iraq, Bosnia, Kosovo and Sierra Leone.
Lord Guthrie was created a life peer as Baron Guthrie of Craigiebank in 2001 and sits as a cross bencher in the House of Lords. He was a director of NM Rothschild & Sons for ten years and now holds a number of non-executive roles including Gulf Keystone Petroleum, Colt Defence LLC, Sciences Capital and Petropavlovsk PLC.
Dame Alison Carnwath CBE
Dame Alison has more than 30 years international finance and investment banking experience. Named as one of the 'top 100' in the Times Power 100 most influential directors in the UK, she is Chairman of Land Securities, a Director of BASF, the world's largest chemical company and holds a number of other significant corporate appointments in the UK, Europe and the US including Zurich Insurance Group AG; Paccar Inc; Livingbridge Equity Partners.
Dame Alison is a member of the Advisory Council of the St George's Society of New York, a Fellow of the Royal Society of Arts, Trustee of the British Library and has an honorary Doctorate of Law from the Universities of Reading and Exeter.
Alison was awarded a DBE for services to business in the 2014 Queen's New Year's Honours.
Sir John Hood KNZM
Sir John is a New Zealander, whose career has involved leadership roles in business, higher education and philanthropy. He currently is the President and Chief Executive Officer of the Robertson Foundation and Chair of the Rhodes Trust. He also serves as a director on the Boards of BG Group, plc, WPP plc and Teach For All; and as Chairman of Urenco Limited, Matakina Limited, and Study Group Limited.
From 2004 to 2009, Sir John served as Vice-Chancellor of the University of
Oxford, where he was the first Vice Chancellor to be elected from outside Oxford's academic body in 900 years. From 1999 to 2004, Sir John served as Vice-Chancellor of the University of Auckland.
In the Queen's Birthday Honours 2014, he was appointed a Knight Companion of the New Zealand Order of Merit (KNZM) for services to tertiary education in 2014.
Sir John attended the University of Auckland, where he earned a B.E. and Ph.D. in Civil Engineering, and studied as a Rhodes Scholar at Oxford for a M.Phil in Management.
Thayer Willis is one of the most prominent authorities in wealth related issues, an internationally acclaimed author and educator; clinical social worker and pyschotherapist in the area of Wealth counselling. As a member of the founding family of the multibillion-dollar Georgia-Pacific Corporation, Thayer brings a unique insider's insights and experience to bear on the mental, emotional and spiritual challenges confronting today's wealth inheritors.
Thayer is the successful author of several books and a contributor to many journals including Forbes Magazine.
Dr Jenny (Boyd) Levitt PHD
Jenny (Boyd) Levitt is a Research Psychologist with a PhD in Human Behaviour, an author and facilitator as well as having a rich musical legacy. She is the former wife of Mick Fleetwood, was the inspiration behind the song Jennifer Juniper by Donovan; and in 1968 travelled to India with the Beatles to meet the Maharishi Mahesh Yogi. For more than twenty years, Jenny has led workshops for people on a journey of self-discovery and as well as for those in recovery, drawing on her experience of nurturing creativity, the role of the unconscious, and the effects of drugs and alcohol on the creative process. Her latest book, It's Not Only Rock 'n' Roll, explores the source of creativity and is the result of four years of interviewing 75 iconic musicians including George Harrison, Ringo Starr and Eric Clapton.
Mark brings a wealth of experience to Longbow having commenced his senior commercial career as General Manager of the 1,500 acre Chebbard Farm in Dorset, Founder of a successful high-end bespoke adventure company, a sought after Management Consultant working with leading blue chip clients and as an Executive Committee Member for the Aga Khan fund for Economic Development, Secretariat of His Highness the Aga Khan, and the Aga Khan Development Network. Mark's role with His Highness saw Mark working across 27 countries liaising with senior level government ministers, leadership responsibility of CSR and controlling financial and operating performance alongside the approval of investment proposals. In the mid-2000s
Mark embarked on a dedicated period of study for a number of years culminating in him qualifying as a psychotherapist and subsequently establishing a successful private practice, working with individuals, families and providing strategic 1-1 coaching to board level executives. Mark's diverse experience has enabled him to gain valuable insights into the everyday challenges of leadership and executive business responsibility across diverse industry sectors, making him a valuable member of the Longbow team.
Dr Richard Wolman
Dr Richard Wolman began his career in medicine in South Africa before specializing in psychiatry at St George's Hospital, London. In addition to private psychiatric work, he specializes in management development with a particular focus on high-performance knowledge businesses such as investment firms, trading houses, and management consultancies and entrepreneurial businesses. Dr. Wolman has worked extensively in Europe, the Middle East, and the United States.
Sue started her career on Cosmopolitan magazine. In her five years there, Sue rose through the ranks to Features Editor. In 1981, Sue was runner-up in the Catherine Pakenham Award for young women journalists, which led to her joining the Daily Express as Assistant Women's Editor. In seven years at the Express, Sue rose to become Editor of the Sunday Express Magazine before leaving to join The Times as Weekend Editor. In 1993, Sue came to YOU magazine as Deputy Editor, becoming Editor in 2000. In her 15 years as Editor of YOU, Sue has been Chair of the British Society of Magazine Editors (2004), and YOU has won Supplement of the Year for a record three consecutive years (2008, 2009, 2010) at the British Press Awards, as well as being shortlisted numerous times at various Awards. In 2013, YOU magazine won awards at both the Jasmine Awards and the Rodial Awards for its beauty coverage.
A Former Captain of the All Blacks, earning 59 caps for his country during his 13 years of play and labelled as the thinking man's rugby player. His autobiography 'Inside' highlights many issues the All Blacks face. Following his distinguished sporting career, he became a postgraduate student (Oxford) in Biodiversity, Conservation and also read for an MBA (Cambridge). Anton lectures on the role the arts play in students' lives; is an Ambassador for several New Zealand and UK environmental and childrens' health charities including the Shackleton Foundation which supports budding leaders and social entrepreneurs.
Founder & CEO
Kedge Martin has more than twenty five years' experience of strategy and operational leadership in international political, not-for-profit and commercial organisations, with a particular focus on start-ups, organisational turn-around and growth. Former CEO of Sentebale, Prince Harry's charity for African orphans and vulnerable children in Lesotho working with HRH in the UK and internationally including the US, South America, Africa, Middle East, and Europe. She was also a founder member of TRH Duke and Duchess of Cambridge and HRH Prince Harry's Charities Forum.
Previously as CEO of WellChild, (formerly Children Nationwide Medical Research Fund), she developed a small paediatric research charity into a significant organisation providing care, support and education for chronically sick children and their families. Her commercial and political experience includes setting up a business in Poland in 1991 shortly after the collapse of the Soviet Union and communism and as a political lobbyist and researcher to a Member of the European Parliament MEP.
Kedge is an advisor to a number of commercial and not-for-profit organisations.
Christopher James OBE DL
Founder & Chairman
Christopher James has enjoyed a wide-ranging and distinguished career. Awarded a scholarship at the Royal Military Academy Sandhurst he was commissioned into the Welsh Guards in 1965 and saw active service in the Middle East. Christopher was selected for the SAS (Special Air Service) spending four years on numerous Special Forces operations worldwide. In 1975 he joined the British Foreign Service and worked in many diplomatic missions including Kenya, Nigeria, India, Zimbabwe and Cyprus. After resigning in 1995, he moved into the commercial sector and Founded Hakluyt & Co, the first British political risk and business intelligence company . As CEO, the business gained a world-wide reputation, serving the Chairmen and CEO's of some of the major corporations on the globe He retired as CEO in 2006.
Christopher was awarded the OBE in 1987 for services to Her Majesty's Government. Is Vice Lord Lieutenant for the County of Hereford and holds a number of Non Executive roles.
Scott Lidbetter QCVS RN
Rear Admiral Scott Lidbetter left the Royal Navy in 2002, having served as the Commander of Maritime Aviation in NATO and Head of the Fleet Air Arm, with responsibility for UK naval aviation. Prior to that, Scott held various positions, including the command of 3 major warships and the largest Royal Naval air station: in his earlier career Scott has piloted helicopters and fighter jets. Since leaving the Royal Navy, Scott has specialised in providing thought leadership to the maritime and family security sectors where he mentors Captains of some of the most prestigious superyachts in the world.
Scott is a Liveryman of the Worshipful Company of Security Professionals, a Freeman of the City of London, and holds Queen's Commendations for Valuable Service and Valuable Service in the Air. His current directorships include being life vice-president of the Fleet Air Arm Officers' Association, Director of Fleet Protocol for the Monaco based superyacht company Y.CO and non-executive chairman of the private security company Veritas International Consultancy.
Lucean is a Chartered Occupational Psychologist specialising in the use of psychometrics for selection, development and career counselling. He originally worked within Human Resources in manufacturing and retain organisations. For the last 15 years he has been developing and refining a powerful assessment and feedback process for use with specialists, managers and senior executives.
In the US he has worked with a wide range of organisations including The American Retail Group, eTrde, Protective Life, Southern Company & Buster Miles.
Nick Phillis has more than 20 years’ experience guiding young people and helping them achieve their potential. Recently the Senior Housemaster at a leading British independent school before becoming a qualified coach. He has a proven track record of helping people of all ages realise their potential; helping them to understand themselves, be the best they can be and, consequently, have a positive effect in the lives of others.
An Oxford graduate, Nick is a keen sportsman with an athletics half-blue from Oxford and has sat on several national hockey committees. He worked in South Africa after the fall of apartheid and continues to travel to Southern Africa. He was one of two who set up a charity to educate Afghan refugee girls in Pakistan and has several interesting stories from his travels on the Afghan/Pakistan border. He likes to travel and is a keen golfer.
Russell's approach to coaching and leadership development is informed by his rich first hand experiences of leading and coaching in a wide variety of practical and challenging situations.
Russell spent 20 years in the British Army, serving in the Parachute Regiment. He has served in numerous theatres including Northern Ireland, Kosovo, Iraq and Afghanistan. However, it was Afghanistan that proved to be his crucible leadership experience. As a Company Commander with responsibility for over 200 men, he was awarded the Military Cross for his leadership and gallantry under fire. His detailed account of his Company's tour was published under the title 'Company Commander' and is now mandated reading for all aspirant US Naval Officers. He continues to write.
Russell has also worked in defence procurement where he gained significant experience of the defence manufacturing sector. He finished as an instructor at the staff college. He rewrote and was the lead deliverer for the Army's tactical decision making process and was also responsible for introducing a coaching culture to both his fellow instructors and to the students.
Since leaving the Army Russell has delivered leadership, coaching and high performance team building training to large international corporations and also to the charitable sector. He has also worked with Greater Manchester Police Force, the US Naval Academy, the aviation industry and as a specialist Defence commentator for Sky News.
Russell works for Help for Heroes where he is the lead facilitator on a series of transformational workshops to help wounded, injured and sick veterans move on to the next phase of their lives. He also trains and develops the Help for Heroes staff.
He is an accredited level 5, ILM coach with an MSc in Leadership and Management from Portsmouth Business School, an NLP practitioner and an accredited deliverer of the Strength Deployment Inventory.
Dr Tara Swart PhD
Dr. Swart is at the forefront of the application of neuroscience to personal development. She is the only leadership coach and keynote speaker with a PhD in neuroscience and a successful career as a medical doctor behind her. This unique combination of experience comes together to create an uncompromising and holistic impact on performance and potential optimization. Tara is passionate about disseminating simple, pragmatic neuroscience-based messages that change the way people work and translate to tangible personal improvement . She speaks globally on the brain in business at international conferences, blue chip corporations and at top business schools including Oxford, Stanford and MIT and has published more than 20 articles in journals of neuroscience and coaching.
Don’t ask yourself what the world needs, ask yourself what makes
you come alive. And then go and do that. Because what the world
needs is people who have come alive.